Ritz Carlton Lake Tahoe

Lake Tahoe, CA

Situated mid-mountain on the Northstar-at- Tahoe Resort ski area, The Ritz-Carlton, Lake Tahoe resort features ski-in, ski-out access with ski concierge services, a destination restaurant, and a 17,000 square foot spa and fitness center. It is the first hotel resort in this area to receive the AAA Five Diamond Award.

Our team designed a resort wide sign program that captures both the local flavor and the integrity of The Ritz-Carlton brand. Warm green silhouettes over black backgrounds reveal icons of nature in the Lake Tahoe area. Messages in snow white guide visitors to resort destinations and a stone base extends the architectural detail throughout the resort grounds.

Project Details

Client: East West Partners
Design Team: Nick Groh, Brian Jacobs
Architect: Hornberger + Worstell
Date Completed: 2010

  • Environment Graphics
  • Signage
  • Wayfinding