As part of the resort’s rebranding and renovation under the Tommy Bahama lifestyle hospitality brand, Linespace was brought on by operator Lowe to develop a unified environmental graphics and signage program. The scope included a resort monument, vehicular and pedestrian wayfinding, amenity identifiers, code-required signage, and hand-painted branding, integrated throughout guest buildings, meeting areas, and pool zones.
At the heart of the entry sequence is a custom-designed identity monument that integrates one of Linespace’s sculptural Fire Feature Baskets—setting the tone for a dramatic and welcoming guest arrival. This elemental centerpiece is surrounded by low planting, warm lighting, and bold signage elements that establish the Tommy Bahama brand presence with flair and restraint.
Spanning every guest touchpoint across the property, Linespace’s signage system reinforces a relaxed, elevated desert experience. Materials and finishes reflect the resort’s architecture and brand, with a palette of cream stucco, vine charcoal and bronze-brown matte paints, natural wood textures, and bronze cedar-stained framing.
Secondary signage—including vehicular and pedestrian directionals—uses painted aluminum panels with vinyl graphics, wood framing, and recessed accents. Custom amenity signs identify key areas like “The Well Spa,” pool bars, the bocce court, and dining spaces such as Grapefruit Basil restaurant.
Interior wayfinding in the guest wings, spa, and meeting spaces includes over 300 individually designed signs—ranging from ADA-compliant room IDs to building numbers, stair and elevator signage, and general hotel information. A notable feature of the system is its integration of hand-painted typography for select identifiers and amenities, adding a crafted, relaxed energy that reinforces the brand’s hospitality tone.