Cliccors developed a toy line focused on collectible, customizable vehicles that “crash” and reassemble. The brand needed product identity, packaging visuals, and conceptual vehicle design.
Linespace created a modular toy system centered around action, creativity, and repeat play. The design included exaggerated forms, magnetic joints, and flexible parts that enable safe crashing and easy rebuilds. Visual identity and packaging feature high-energy colors and type, engaging both children and parents at retail. The brand strategy embraces customization and kinetic storytelling, key to building long-term interest.